Customer behavior
2.2 hrs read
Rate this book:
Buy This Book
As an Amazon Associate and Bookshop.org affiliate, BookOrb earns from qualifying purchases.
Know this book?
Help other readers discover this title by sharing your thoughts. Be the first to write a review.
Share Your Thoughts
Sign in to write a review.
More by Jagdish N. Sheth
4 A's of Marketing
4 A's of Marketing
A conceptual model of long-range multinational marketing planning
A field study of attitude structure and attitude-behavior relationship
A market-oriented strategy of long-range planning for multinational corporations
A model of strategy mix for planned social change
A model of user behavior for scientific and technical information (STI)