If you liked Virksomhedens marketingshåndbog by Flemming Hansen, start with Forbrugerforskning i Danmark (1980), European Advances in Consumer Research (1995), and Branding and Advertising (2003). These recommendations are drawn from the same author, shared genres, and reader overlap on BookOrb.

Back to Virksomhedens marketingshåndbog · Flemming Hansen books in order

Recommended next reads

  1. 1 Forbrugerforskning i Danmark 1980 · 306 pages · Børge Dahl, Flemming Hansen · Same author
  2. 2 European Advances in Consumer Research 1995 · Flemming Hansen · Same author
  3. 3 Branding and Advertising 2003 · 473 pages · Flemming Hansen · Same author
  4. 4 Skalering 1977 · 248 pages · Flemming Hansen · Same author
  5. 5 Guldsmedfagets fremtid 1966 · 24 pages · Flemming Hansen · Same author
  6. 6 The perception of media contents by producers and audience 1976 · 21 pages · Flemming Hansen · Same author
  7. 7 Psychological theories of consumer choice 1975 · 82 pages · Flemming Hansen · Same author
  8. 8 Emotions, advertising and consumer choice 2007 · 462 pages · Flemming Hansen, Sverre Riis Christensen, Steen Lundsteen · Same author
  9. 9 Studies of communication effects 1985 · 204 pages · Flemming Hansen · Same author
  10. 10 Consumer choice behavior: a cognitive theory 1972 · 548 pages · Flemming Hansen · Same author
  11. 11 Satisfaction as an interviewing variable between market factors and consumer action 1976 · 15 pages · Flemming Hansen · Same author
  12. 12 Børns mediavaner 1979 · 163 pages · Flemming Hansen · Same author

Frequently asked questions

What should I read after Virksomhedens marketingshåndbog?

BookOrb recommends Forbrugerforskning i Danmark (1980), European Advances in Consumer Research (1995), Branding and Advertising (2003), Skalering (1977), and Guldsmedfagets fremtid (1966).

Are there books like Virksomhedens marketingshåndbog?

Yes. The list on this page is ranked from the closest matches BookOrb has for Virksomhedens marketingshåndbog.

Who wrote Virksomhedens marketingshåndbog?

Virksomhedens marketingshåndbog is by Flemming Hansen.