If you liked Contemporary Perspectives on Corporate Marketing by John M. T. Balmer, start with European Journal of Markeitng, Issue 5 (2011), Explicating Corporate Identity (2009), and Corporate and Organizational Marketing. Corporate Communications (2007). These recommendations are drawn from the same author, shared genres, and reader overlap on BookOrb.

Back to Contemporary Perspectives on Corporate Marketing · John M. T. Balmer books in order

Recommended next reads

  1. 1 European Journal of Markeitng, Issue 5 2011 · John M. T. Balmer, Roger Bennett · Same author
  2. 2 Explicating Corporate Identity 2009 · John M. T. Balmer, Wim Elving · Same author
  3. 3 Corporate and Organizational Marketing. Corporate Communications 2007 · 118 pages · Shaun Powell, John M. T. Balmer · Same author
  4. 4 Monarchies as corporate brands 2004 · 43 pages · John M. T. Balmer · Same author
  5. 5 Corporate Marketing 2013 · 177 pages · John M. T. Balmer, Laura Illia · Same author
  6. 6 Advances in Chinese Brand Management 2016 · 354 pages · John M. T. Balmer, Weifeng Chen · Same author
  7. 7 Contemplating corporate marketing, identity and communication 2013 · 164 pages · Klement Podnar, John M. T. Balmer · Same author
  8. 8 Corporate and Organizational Marketing 2007 · Shaun Powell, John M. T. Balmer · Same author
  9. 9 Corporate Marketing and Identity 2009 · John M. T. Balmer, Stephen A. Greyser · Same author
  10. 10 Advances in Corporate Branding 2018 · 220 pages · John M. T. Balmer, Joachim Kernstock, Tim Oliver Brexendorf · Same author

Frequently asked questions

What should I read after Contemporary Perspectives on Corporate Marketing?

BookOrb recommends European Journal of Markeitng, Issue 5 (2011), Explicating Corporate Identity (2009), Corporate and Organizational Marketing. Corporate Communications (2007), Monarchies as corporate brands (2004), and Corporate Marketing (2013).

Are there books like Contemporary Perspectives on Corporate Marketing?

Yes. The list on this page is ranked from the closest matches BookOrb has for Contemporary Perspectives on Corporate Marketing.

Who wrote Contemporary Perspectives on Corporate Marketing?

Contemporary Perspectives on Corporate Marketing is by John M. T. Balmer.