If you liked European Advances in Consumer Research by Flemming Hansen, start with Branding and Advertising (2003), Studies of communication effects (1985), and Consumer choice behavior: a cognitive theory (1972). These recommendations are drawn from the same author, shared genres, and reader overlap on BookOrb.

Back to European Advances in Consumer Research · Flemming Hansen books in order

Recommended next reads

  1. 1 Branding and Advertising 2003 · 473 pages · Flemming Hansen · Same author
  2. 2 Studies of communication effects 1985 · 204 pages · Flemming Hansen · Same author
  3. 3 Consumer choice behavior: a cognitive theory 1972 · 548 pages · Flemming Hansen · Same author
  4. 4 Guldsmedfagets fremtid 1966 · 24 pages · Flemming Hansen · Same author
  5. 5 Managerial implications of cross-cultural studies of individual behavior - review and suggestions 1976 · 30 pages · Flemming Hansen · Same author
  6. 6 Psychological theories of consumer choice 1975 · 82 pages · Flemming Hansen · Same author
  7. 7 Emotions, advertising and consumer choice 2007 · 462 pages · Flemming Hansen, Sverre Riis Christensen, Steen Lundsteen · Same author
  8. 8 Virksomhedens marketingshåndbog 1977 · 175 pages · Flemming Hansen · Same author
  9. 9 Satisfaction as an interviewing variable between market factors and consumer action 1976 · 15 pages · Flemming Hansen · Same author
  10. 10 Skalering 1977 · 248 pages · Flemming Hansen · Same author
  11. 11 Børns mediavaner 1979 · 163 pages · Flemming Hansen · Same author
  12. 12 Familiens og den enkeltes beslutninger 1976 · 190 pages · Flemming Hansen · Same author

Frequently asked questions

What should I read after European Advances in Consumer Research?

BookOrb recommends Branding and Advertising (2003), Studies of communication effects (1985), Consumer choice behavior: a cognitive theory (1972), Guldsmedfagets fremtid (1966), and Managerial implications of cross-cultural studies of individual behavior - review and suggestions (1976).

Are there books like European Advances in Consumer Research?

Yes. The list on this page is ranked from the closest matches BookOrb has for European Advances in Consumer Research.

Who wrote European Advances in Consumer Research?

European Advances in Consumer Research is by Flemming Hansen.