Developing a business case

To decide the best course of action for your company to take advantage of new opportunities, you must first develop a business case to explore multiple alternatives, then make a recommendation to support a particular option. In this book, you'll learn to.

Clearly define the opportunity.

Identify and analyze a range of alternatives.

Recommend one option and assess its risks.

Create a high-level implementation plan.

Communicate your case to key stakeholders.

Dr. June Paradise Maul is president of Advantage Value, a consulting and education company. She teaches executive development and graduate-level business and leadership programs on strategic planning, leadership, and decision making.

The Pocket Mentor series offers immediate solutions to common challenges managers face on the job every day. Each book in the series is packed with handy tools, self-tests, and real-life examples to help you identify your strengths and weaknesses and hone critical skills. Whether you're at your desk, in a meeting, or on the road, these portable guides enable you to tackle the daily demands of your work with greater speed, savvy, and effectiveness.