Corporate Global Citizenship
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About This Book
Corporate Global Citizenship offers the first comprehensive examination of the activities high-profile multinationals are undertaking to enhance the quality of life within the nations and communities in which they operate. It details their motivations and accomplishments in both ethical and economic terms.
But more important, it seeks to provide an in-depth understanding of the global corporate citizenship movement from the perspectives of the citizens themselves, as well as from broader theoretical perspectives grounded in sociological, psychological, and environmental concepts.
But more important, it seeks to provide an in-depth understanding of the global corporate citizenship movement from the perspectives of the citizens themselves, as well as from broader theoretical perspectives grounded in sociological, psychological, and environmental concepts.
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