It takes more than casual Fridays and free coffee

Culture is the game changer. Get the culture right, and a company and its people thrive. Miss the mark, and you lose. Sounds easy right? Actually, getting a culture right is anything but easy. But fortunately, the effort you invest pays off again and again. Here Diane Adams shows you how to look at your own organization so that you can lay the foundation for a culture that thrives and gives your company the edge it needs to compete in today's complex economy. --Publisher