Media Man

Ted Turner's Improbable Empire (Enterprise) (Enterprise)

36 min read
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160 pages 2004

About This Book

"Wildly outspoken and ferociously competitive, Ted Turner is not your typical CEO. Equal parts mogul and visionary, Turner turned a modest suite of business into an improbable media empire that was in the forefront of the cable-television revolution." "Granted unique access to Turner and other key insiders (Gerald Levin, Steve Case, and Dick Parsons among them), Ken Auletta, America's foremost media reporter, tells the story of Turner the entrepreneur with rare authority. Media Man is a brisk and engrossing view of an unorthodox innovator, a pioneering company, and the industry they created."--BOOK JACKET.

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