The adoption and integration of transaction and relationship
View on Open Library ↗

The adoption and integration of transaction and relationship marketing activity, marketing management decision making/implementation and marketing management competencies, in the retail bank circumstance

by

Rate this book:
2001

Buy This Book

As an Amazon Associate and Bookshop.org affiliate, BookOrb earns from qualifying purchases.

Know this book?

Help other readers discover this title by sharing your thoughts. Be the first to write a review.

Share Your Thoughts

Sign in to write a review.