If you liked Reader in Marketing Communications by Philip Kitchen and Lynne Eagle, start with Social Marketing EBook (2011), Marketing Ethics and Society (2015), and Broadening Cultural Horizons in Social Marketing (2021). These recommendations are drawn from the same author, shared genres, and reader overlap on BookOrb.

Back to Reader in Marketing Communications · Philip Kitchen books in order

Recommended next reads

  1. 1 Social Marketing EBook 2011 · 368 pages · Lynne Eagle, Stephan Dahl, Susie Hill, Sara Bird, Fiona Spotswood · Same author
  2. 2 Marketing Ethics and Society 2015 · 320 pages · Lynne Eagle, Stephan Dahl · Same author
  3. 3 Broadening Cultural Horizons in Social Marketing 2021 · 293 pages · Rachel Hay, Lynne Eagle, Abhishek Bhati · Same author
  4. 4 Primer for Integrated Marketing Communications 2004 · 208 pages · Philip Kitchen · Same author
  5. 5 SAGE Handbook of Marketing Ethics 2020 · 664 pages · Lynne Eagle, Stephan Dahl · Same author

Frequently asked questions

What should I read after Reader in Marketing Communications?

BookOrb recommends Social Marketing EBook (2011), Marketing Ethics and Society (2015), Broadening Cultural Horizons in Social Marketing (2021), Primer for Integrated Marketing Communications (2004), and SAGE Handbook of Marketing Ethics (2020).

Are there books like Reader in Marketing Communications?

Yes. The list on this page is ranked from the closest matches BookOrb has for Reader in Marketing Communications.

Who wrote Reader in Marketing Communications?

Reader in Marketing Communications is by Philip Kitchen and Lynne Eagle.