Product development and learning in project teams
Product development and learning in project teams
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About This Book
The value of teams in new product development (NPD) is undeniable. Both the interdisciplinary nature of the work and industry trends necessitate that professionals from different functions work together on development projects to create the highest quality product in the shortest time. Understanding the conditions that facilitate teamwork has been a pursuit of researchers for nearly a half-century. We review existing literature on teams and team learning in organizational behavior and technology and innovation to offer insights for research on new product development teams.
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