Beating the Deal Killers

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54 min read
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224 pages 2002

About This Book

Murphy’s Law says that what can go wrong will go wrong. This is doubly true, and infinitely more costly, on a sales call. So how is it that top salespeople consistently overcome disasters and return meetings to what really matters—the client's problems, and how they can be solved?Beating the Deal-Killers is a step-by-step roadmap for getting a sales meeting back on track when all hope seems to be lost.

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