Jürgen Schrempp and the making of an auto dynasty
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Jürgen Schrempp and the making of an auto dynasty

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210 pages 2000

About This Book

"Jurgen Schrempp and the Making of an Auto Dynasty examines the man behind what The Wall Street Journal calls "the biggest industrial merger of all time."" "Biographer Grasslin presents a man who thrives on the risk: whether tackling a sheer rock face in the Italian Alps or facing down the unions, Schrempp never backs down from a challenge, and usually wins.".

"Grasslin weaves his story from primary sources: confidential documents obtained from Daimler-Benz, interviews with Schrempp's colleagues and associates, and material from five interviews with Schrempp, himself. While this biography is unauthorized, Schrempp has approved the quotes he provided. This inside look at how Schrempp rose from an auto mechanic to one of the most powerful men in the world provides key insights into how he might lead Daimler-Chrysler in the twenty-first century."--BOOK JACKET.

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