The influence agenda

Organizations need to be able to change and adapt in order to stay competitive, but this cannot be achieved without the support of stakeholders. This text sets out a highly practical and systematic framework for engaging, influencing and enlisting the support of key stakeholders. Featuring easy-to-use stakeholder management templates, checklists, and advice from the professionals, this book sets out a way to understand who you need to influence, what tactics will work the best, and how to plan and execute your strategy. It includes powerful tools and processes that incorporate the psychology of influence, and grounds them in experience of managing projects and change.