Pin pai bai nian
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Pin pai bai nian

36 min read
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139 pages 2013

About This Book

本书完整的呈现了上海从1840年开埠以后,到本世纪初一百多年间的民族轻工业产品的品牌档案,包括品牌形成背景,创始人,品牌含义,品牌标志设计和演变,品牌下产品系列,品牌的传播方式和营销手段,品牌的社会影响和国际声誉,品牌文化等诸多方面,用图文并茂的形式.

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