Books by Vijay Mahajan
Emerging Economy
Emerging Economy
Rise of Rural Consumers in Dev
Rise of Rural Consumers in Developing Countries
Microfinance - from the Fire t
Microfinance - from the Fire to the Frying Pan?
Arab World Unbound
Arab World Unbound
86% Solution
86% Solution
New-product diffusion models
An approach to assess the impo
An approach to assess the importance of brand equity in acquisition decisions
New product models
New product models
Contemporary perspectives for
Contemporary perspectives for strategic market planning
Innovation diffusion models of new product acceptance
Models for innovation diffusion
Systems analysis in health care
Modeling the diffusion of publ
Modeling the diffusion of public policy innovations among the U.S. states
Accelerants for Growth in Afri
Accelerants for Growth in Africa
Africa Is Richer Than You Thin
Africa Is Richer Than You Think
Brief Look at Economic Opportu
Brief Look at Economic Opportunity in Africa
How Cell Phones and Banking Ac
How Cell Phones and Banking Accelerate African Opportunity and Growth
Identity, Diversity, and Afric
Identity, Diversity, and Africa's Markets