Books by Frank William Jefkins
Dictionary of advertising, dir
Dictionary of advertising, direct response marketing and sales promotion
O Marketing Directo
O Marketing Directo
Secrets of Successful Direct R
Secrets of Successful Direct Response Market
Sell anything by mail!
Sell anything by mail!
International dictionary of marketing and communication
Communication in industrialising countries
Public relations for management success
Public relations for marketing management
Planned press and public relations
Advertisement writing
Advertisement writing
Marketing and PR media planning
Dictionary of marketing and co
Dictionary of marketing and communication
Press relations practice
Press relations practice
Copywriting and its presentati
Copywriting and its presentation