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David Bejou

6 books

Books by David Bejou

Capturing customer equity
Capturing customer equity
2014
Customer Relationship Management in Electronic Markets
Customer Relationship Management in Electronic Markets
2014
Profit maximization through cu
Profit maximization through customer relationship marketing
2014
Future of Relationship Marketing
Future of Relationship Marketing
2013
Customer Lifetime Value
Customer Lifetime Value
2006
Internal Relationship Management
Internal Relationship Management
2004