There are 4 books by Gerald G. Udell on BookOrb. A strong starting point is The new product decision making process (1977). The bibliography below is in publication order, with series grouped in reading order.
Standalone books
Showing 2 of 4 titles.
Frequently asked questions
How many books has Gerald G. Udell written?
BookOrb lists 4 books by Gerald G. Udell.
Where should I start with Gerald G. Udell?
A good starting point is The new product decision making process (1977).
What is the Gerald G. Udell books in order list?
In publication order: 1. The new product decision making process (1977), 2. Guide to invention and innovation evaluation (1977).