There are 2 books by Tatiana Soto J. on BookOrb. A strong starting point is Methods for Assessing Brand Value (2008). The bibliography below is in publication order, with series grouped in reading order.
Standalone books
Frequently asked questions
How many books has Tatiana Soto J. written?
BookOrb lists 2 books by Tatiana Soto J..
Where should I start with Tatiana Soto J.?
A good starting point is Methods for Assessing Brand Value (2008).
What is the Tatiana Soto J. books in order list?
In publication order: 1. Methods for Assessing Brand Value a Comparison Between the Interbrand Model and the Bbdo's Brand Equity Evaluator Model (2008), 2. Methods for Assessing Brand Value (2008).