Books by Susan Tyler Eastman
Media promotion and marketing for broadcasting, cable, and the Internet
Broadcast/cable/web programming
Promotion and marketing for broadcasting, cable, and the web
Research in Media Promotion
Promotion and marketing for broadcasting and cable
Promotion & marketing for broa
Promotion & marketing for broadcasting & cable
Broadcast/cable programming
Strategies in Broadcast and Cable Promotion
Broadcast programming, strategies for winning television and radio audiences