Books by Hooman Estelami
Routledge Companion to Financi
Routledge Companion to Financial Services Marketing
Cases in Financial Services Marketing
Simplified Business Research Methods
Building Trust in Financial Se
Building Trust in Financial Services
Maintaining Engaged Customer R
Maintaining Engaged Customer Relationships in Financial Services
Frontiers of distance learning
Frontiers of distance learning in business education
Behavioral Aspects of Pricing
Behavioral Aspects of Pricing
Marketing turnarounds
Marketing turnarounds
Behavioral Pricing. Journal of
Behavioral Pricing. Journal of Product and Brand Management, Volume 16, Issue 7
Emerging Perspectives on the M
Emerging Perspectives on the Marketing of Financial Services
Emerging Perspectives on the M
Emerging Perspectives on the Marketing of Financial Services. International Journal of Bank Marketing, Volume 25, Issue 4
Strategic Pricing. Journal of
Strategic Pricing. Journal of Product and Brand Management, Volume 15, Issue 6
Behavioral pricing
Behavioral Pricing. Journal of
Behavioral Pricing. Journal of Product and Brand Management, Volume 14, Issue 6
Marketing Financial Services
Behavioral perspectives on pri
Behavioral perspectives on pricing