Books by Margaret Bruce

Bear by the Tail
Bear by the Tail
2022
Marjanah's DNAdventure
Marjanah's DNAdventure
2019
International retail marketing
International retail marketing
2015
Design Management and Innovati
Design Management and Innovation
2009
Design Drivers
Design Drivers
2005
Design in Business
Design in Business
2002
Getting the Most Out of Design
Getting the Most Out of Design
2002
Creative product design
Creative product design
2001
Management of design alliances
Management of design alliances
1998
Marketing and design management
Marketing and design management
1996
Information technology and bus
Information technology and business planning
1995
Information technology and the
Information technology and the changing face of marketing
1995
Strategic management of design
Strategic management of design consultanacy
1995
Strategic management of U.K. d
Strategic management of U.K. design consultants
1994
Strategic management of client
Strategic management of client-design consultant relationships
1993
Design, Marketing's Poor Relat
Design, Marketing's Poor Relation
1992
The "black box" of design mana
The "black box" of design management
1992
Women designers
Women designers
1990
A missing link
A missing link
1989
Design: a neglected prerequisi
Design: a neglected prerequisite for the utilisation of results from public R & D
1986
Introducing new technologies t
Introducing new technologies to the production process: two case studies
1985
The design process and "crisis
The design process and "crisis" in the U.K. information technology industry
1985
Videotex from the users' point
Videotex from the users' point of view
1985
Changing the social impacts of
Changing the social impacts of Videotex
1984
Successful companies design fo
Successful companies design for profit
1984
Teaching technology assessment
Teaching technology assessment to women
1984
A transatlantic brainstorm
A transatlantic brainstorm
1983
A Practical manual for the par
A Practical manual for the parents of children with myelomeningocele
1972